Area Sales Manager

1 About the Role

2 Key Responsibilities

• Achieve monthly, quarterly, and annual sales targets for poultry equipment
• Promote and sell products such as feeders, drinkers, cages, climate control systems, and automation equipment
• Identify new business opportunities with poultry farmers, integrators, and commercial farms
• Appoint, manage, and motivate dealers/distributors in the assigned area
• Ensure proper stock availability and visibility at dealer points
• Conduct dealer meetings, product training, and promotional activities
• Develop new markets and expand customer base in rural and semi-urban areas
• Conduct farm visits and product demonstrations
• Participate in poultry exhibitions, trade fairs, and farmer meets
• Build strong relationships with farmers, consultants, and integrators
• Handle customer queries, negotiate pricing, and close sales
• Coordinate with service and installation teams for customer satisfaction
• Submit daily visit reports, sales forecasts, and market intelligence
• Track competitor activities and pricing trends
• Coordinate with production, dispatch, and accounts teams

3 What We're Looking For

• Strong field sales and negotiation skills
• Knowledge of poultry farming practices and equipment
• Ability to travel extensively within the assigned territory
• Dealer and relationship management capability
• Basic computer skills (MS Excel, email, CRM preferred)
• Bachelor's degree in any discipline (Agriculture / Veterinary preferred)

4 How to Apply