Growth Marketing & Sales Strategist
T&A Solutions · Full-time · Chandigarh
Lead Generation & Quality Control
1 About the Role
A reputed and growing organisation in the Software sector. Recruitment handled by T&A HR Solutions, an ISO 9001:2015 certified placement consultancy.
2 Key Responsibilities
- GTM Strategy: Develop and refine the Go-To-Market (GTM) strategy, identifying the Ideal Customer Profile (ICP)
- Funnel Mapping: Design and optimize the full customer journey, from initial awareness (TOFU) to consideration
- Competitive Intelligence: Perform ongoing market analysis to ensure our value proposition remains superior
- Multi-Channel Campaigns: Execute targeted campaigns across LinkedIn, Email, and Search to build a consistent pipeline
- Lead Scoring: Implement a rigorous lead-qualification framework to distinguish between 'noise' and high-intent prospects
- Nurture Systems: Build automated email and content sequences to stay top-of-mind with prospects
- Full-Cycle Sales: Own the sales process from the first discovery call to contract negotiation and closing
- Sales Enablement: Create the 'war chest' of sales assetsÑpitch decks, ROI calculators, and case studies
- CRM Mastery: Maintain a 'source of truth' in our CRM, tracking pipeline velocity and conversion bottlenecks
3 What We're Looking For
- Experience: 4+ years in a high-growth Sales, Marketing, or BizDev role (SaaS or B2B experience preferred)
- Strategic Mindset: Proven ability to build a sales funnel from scratch or significantly optimize an existing one
- Data-Driven: You don't guess
- you test. You are comfortable analyzing CAC and conversion rates
- Communication: Exceptional English communication skills (written and verbal) are mandatory
- Tech Stack: Proficiency with CRM tools, marketing automation (e.g., Apollo, Lemlist), and basic analytics
4 How to Apply
Email your updated resume to hr5@tasolutions.in
Call or WhatsApp us at 9041287949
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